Mercedes-Benz Interior Graphics
Interior Graphics for Defining Space
A busy retail environment requiring graphics to convey the upscale brand image and define spaces.
To uphold the professional brand image of Mercedes-Benz with montages and custom cut logo applications, while providing private, functional staff-only areas.
Although the dealership was spacious, staff required defined private areas without disrupting the branding that flowed throughout the large open showroom.
A historical montage was printed on translucent graphic material to allow light into the staff-only area without interrupting the continuity and enhancing the overall aesthetic of the showroom.
Location: Mercedes-Benz Dealerships Ontario